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Part 2: Leveraging The Power of Trademarks in Your Go-to-Market Plan
Brett: As you know, my audience is mostly CEOs, investors, and some Chief Marketing Officers. I want to sort of build a story here. I...
Tamara Pester
Aug 28, 20232 min read
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Part 1: Leveraging The Power of Trademarks in Your Go-to-Market Plan
Note: this is a transcript from a webinar we hosted with Grow.Powerful discussing the importance of leveraging trademarks as part of a...
Tamara Pester
Aug 24, 20233 min read
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💰 Using trademarks for tax planning & tax strategy
During the last few years, I've helped more than 600 companies and individuals apply for and register trademarks that enhance their...
Tamara Pester
Aug 1, 20234 min read
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How Trademarks Influence Consumer Behavior
Consumers are bombarded with countless goods and services competing for their attention in the thriving world of commerce. Trademarks...
Tamara Pester
Jul 24, 20232 min read
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Non-Traditional Trademarks: Beyond Words and Logos
In the world of intellectual property, trademarks play a vital role in protecting a brand's identity and distinguishing it from...
Tamara Pester
Jul 10, 20232 min read
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The Importance of Trademark Protection for Start-ups
In the fast-paced world of start-ups, establishing a unique brand identity is crucial for success. From crafting catchy names to...
Tamara Pester
Jun 25, 20232 min read
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